Marketing Analysis Amazon.com Inc. - 1405 Words

Amazon.com Inc. Report Stephen Hesson Mrs. Robinson-Jones EH-300-01 University of Alabama – Huntsville June 23, 2015 Amazon.com, Inc.(Amazon) is an online retailer, which offers a variety of products and services through its website, they also produce and sell the Kindle e-Book reader. Amazon.com, Inc. is located at 410 Terry Avenue North, Seattle Washington 98109 5210, USA, Amazon is also located in Redlands, CA, Chattanooga, TN, Lexington, KY and numerous other locations. Jeff Bezos started Amazon.com, Inc. in 1994, and launched the Amazon.com website 1995, as a book retailer on Netscape, and AOL. In 1998 Amazon expanded by acquiring Bookpages, Telebook, Internet Movie Database, Planet All, and Junglee Corp, Then in 2004, Amazon struck a strategic alliance with the Bombay Company to sell their products on new e-commerce technology website and then entered the Chinese market by acquiring joyo.com, one of China’s largest online retailers of books, music, and videos. A year later in 2005, Amazon launch their own search engine and acquired BookSurge, the leader in book printing and fulfill ment. In 2006, Amazon bought Shopbop.com retailing women fashion clothing and accessories and launched Endless.com for shoes and accessories. In 2007 dpriveiw.com, a digital camera information site, and Brilliance Audio, the largest audio book publisher in the US, joined Amazon’ expanding online retail portfolio. Company acquisition continued each year withShow MoreRelatedMarketing Analysis Of Amazon.com, Inc.1589 Words   |  7 PagesMarketing Analysis of Amazon.com Company Overview Jeff Benzo founded Amazon.com, Inc., simply known as Amazon in 1994 in Bellevue, Washington. Benzo started the company with the name of â€Å"Cadabra† on July 5, 1994 and a year later in 1995 changed the name of the company to what it is now, Amazon. The reason Benzo picked the word Amazon to name his company after was because he knew the Amazon river was special and unique just like he wanted his company to be, not only that but he knew the Amazon riverRead MoreMarketing Analysis : Amazon.com Inc. Marketing Strategy2985 Words   |  12 PagesAmazon.Com, Inc. Marketing Strategy Executive Summary Originally, Amazon.com Inc. started as a website for buying and renting books, founded by Jeff Bezos in 1997, Amazon.com then grew to selling electronic books, and now has every household item, CD s, DVDS, Kindles, and food products. Amazon s ethics with the consumers/customers and adapting to the customer is always right model has made this company a model for exceptional customer service management. In addition, it is quoted that AmazonRead MoreMarketing Analysis : Amazon.com, Inc.1005 Words   |  5 PagesIntroduction Amazon.com, INC. opened its online retail website in 1995, and has now become one of the largest online retailers in the world grossing over 88 billion dollars in sales in 2014 (Business Insight, 2014). With ten different online markets across the world including the United States, China, the United Kingdom, Canada, Japan, and several other countries. Amazon.com, INC. sells a variety of merchandise from electronics, apparel, books, and an assortment of other general merchandise itemsRead MoreMarketing Analysis : Amazon.com, Inc.3339 Words   |  14 Pages Amazon.com, Inc. Introduction Amazon.com, Inc. was founded in the year 1994 by Jeffrey P. Bezos after he left his employment with D. E. Shaw Co. (Wall Street firm) as vice-president and moved to Seattle. After reading a report about the future of the internet projecting annual web commerce growth at 2,300%, Bezos created a list of 20 products that could be marketed online. He, finally narrowed the search five most promising products including compact discs, computer hardware, computer softwareRead MoreA Complete Financial Analysis Of Amazon.com1302 Words   |  6 PagesComplete Financial Analysis of Amazon.com: Amazon Analysis â€Æ' Introduction Amazon.com is an online retail company formed in 1996 by Jeffrey Bezos. The company sells a multitude of products ranging from electronics to subscription services for premium members. Amazon encompasses millions of items sold through outside companies. Additionally, Amazon offers services which allow business people, such as filmmakers and singers, the rights to sell and publish their works (Amazon.com Inc Company Profile)Read MoreDemand Elasticity Of Amazon s Product1285 Words   |  6 Pageson over 10,000 eligible items on the website. Besides that great benefit prime users can stream instant video, music, read eBooks and various other perks. This is a type of bundle pricing tactic the leads customer to purchase exclusively on the Amazon.com platform for everyday products. As deliberated in our textbook, â€Å"The purpose of bundle pricing is to induce the buyer to spend more than they would have if they had only bought one unit of the product, and thus increase the overall reve nue of theRead MoreCase Study : Amazon s Marketing Strategies1538 Words   |  7 PagesAmazon’s Marketing Strategies Abstract The purpose of this paper is to demonstrate Amazon.Com, Inc.’s ability to be successful and how other companies compare in building on success in the business world. The marketing concept is to deliver a product or service to consumers where there is a want/need for a targeted audience, while also profiting financially. Businesses success focuses on obtaining the necessary resources, striving towards excellence within the workforce and satisfying the customerRead MoreAmazons Competitive Analysis1296 Words   |  6 PagesCompetitive Analysis Competitors are the firms that compete to serve the same customers in the same marketplace. Competitors can compete directly or indirectly. Competition happens on two levels: Product or service competition. Due to the shift of focus for Amazon, it has become the Earths biggest anything store. Its competitors have expanded from just online book retailers Barnes and Nobles and Borders to top audio retailers CDNOW.com and online auction house e-bay.com. Amazon has an overallRead MoreAmazon Company Analysis : Business Analysis1558 Words   |  7 Pages Amazon Company Analysis Group 1: Adrian Perez Cassie Carey David Mendoza Laura Stone Wayland Baptist University Amazon Company Analysis Introduction Amazon.com Inc. was initiated by Jeff Bezos in 1994 after realizing the rapid rate at which the internet and websites were growing in popularity among business organizations and individuals. In 1995, the company started operating its website for selling books, videos, compact discs, computer software and computer hardware beforeRead MoreThe And Its Visionary Jeff Bezos1652 Words   |  7 PagesThe Footstep To The Amazing Amazon.com This paper will discuss the history of Amazon.com and its visionary Jeff Bezos, the company financials outcomes over the years, the risk or uncertainty in its, government regulations that affect Amazon’s processes. The efforts used in the production function of the company, the innovation strategies and challenges in safeguarding these ideas along with the new technology tactics that Amazon has introduced into the markets, the increase or decrease of its product

Book Review of The Lottery, by Shirley Jackson Essay

Shirley Jackson, the author, begins with a public gathering on a fine day. All the villagers gather in the square, waiting to draw their annual lots. I have been puzzled since the very beginning. Why do the boys fill their pockets with stones? Why are there piles of stones in the corner? What are they used for? As I went on, I kept wondering: why do people appear so serious and nervous? The lottery seems so unusual that it has a special impact on all the people presented. Having finished the story, I suddenly came to realize that the lottery is indeed unusual. It does have something to do with gambling except that the prize is not money, but a persons life! There does be a crowd, but they dont congratulate the winner, but stone him to†¦show more content†¦It is really disgusting for a mother to utter those words. Where is her conscience as a mother? Bill Hutchinson forces his wife to unfold the deadly paper and then stands by, completely indifferent. Where is his love as a h usband? Someone talks about the neighborhoods abolishment of the lottery, but is absolutely vetoed by the seemingly authority. Then there has been no further objection at all. Where is their sense as human beings on earth? Finally the woman is dead. She is stoned to death by her village fellows, including her dear husband and son. So sarcastic. Peoples fanaticism to the lottery robs them of their conscience, their love, and even their sense. The movie is even more shocking. However, different approaches, the same revelation. Jason go back to where his father used to live, trying to fulfill the old mans last wish to be buried with his dear wife. Everyone appears to be strange and hostile to him except a young, enthusiastic girl, Felice. They fall in love with each other, as romance goes. I have thought that the two of them may fight together against the barbaric custom and finally break it all. To my great disappointment, Felice tells Jason nothing about the ignorance of people in the village, she tells Jason nothing when she finds that her mother has secretly discarded the bone ash of Jasons father, and at last she tells nothing to the policeman to whom Jason has turned for help. It made me feel sickShow MoreRelatedHuman Corruption Of Human Nature1140 Words   |  5 PagesHuman Corruption in â€Å"The Lottery† â€Å"The Lottery† by Shirley Jackson is a classic short story in U.S literature. Written in 1948, the short story has been published in multiple languages around the world. It is still a required reading in U.S today. The story was later adapted into both a TV short and a play (â€Å"Shirley Jackson’s Bio†). Jackson uses irony and symbolism in â€Å"The Lottery† to show the corruption of human nature. The story opens up on a clear June day. It continues to describe an ominousRead MoreThe Lottery By Shirley Jackson919 Words   |  4 Pages A story that really stood out to me was â€Å"The Lottery† by Shirley Jackson. This short story is really different from any story that I have read and it is very unique. â€Å"The Lottery† is about a small town that follows a strong tradition called the lottery. The lottery is when the whole town gets together and they all put their family name in a black box, then every family has to choose one from the box. Whoever pulls out a black dot gets stoned by everyone in the whole town. The theme to this storyRead MoreSymbolism in The Lottery, by Shirley Jackson Essay example1173 Words   |  5 PagesWhen most people play the lottery today, they think about having wealth. Generally, people who win are happy about it whether they win one dollar or a million. The lottery in our society has grown to support education and it is often worth several million dollars. Usually, the winner of the lottery gains a lot of recognition for the money they win. But what would happen if there was a small town where people held a yearly lottery in which the â€Å"winner† was the member of the town who was not sacrificedRead MoreThe Lottery Essay617 Words   |  3 Pages Over the years many critics have wrote articles on Shirley Jacksons numerous works. Many critics had much to say about Jacksons most famous short story, quot;The Lotteryquot;. Her insights and observations about man and society are disturbing; and in the case of quot;The Lottery,quot; they are shocking. quot;The themes themselves are not new, evil cloaked in seeming good, prejudice and hypocrisy, loneliness and frustration, psychological studies of minds that have slipped the bonds of realityquot;Read MoreEssay about The Life and Literary Works of Shirley Jackson4264 Words   |  18 PagesShirley Jackson was born on December 14, 1919 to Leslie and Geraldin e Jackson. Her surroundings were comfortable and friendly. Two years after Shirley was born, her family with her newborn brother moved from San Francisco to Burlingame, California, about thirty miles away. According to her mother, Shirley began to compose verse almost as soon as she could write it (Friedman, 18). As a child, Shirley was interested in sports and literature. In 1930, a year before she attended Burlingame High SchoolRead MoreThe Road Through The Wall By Shirley Jackson1897 Words   |  8 Pages Shirley Jackson was born in San Francisco, California on December 14th 1916. From an early age she was at odds with her parents expectations. Within these expectations her mother had an obsession with appearance that put her further away from her. Jackson began writing in 1930 as a teenager and grew up in a suburban atmosphere; this later became the subject of her first novel â€Å"The Road through the Wall† in 1948. From California she moved cross country to Rochester, New York in 1934. Her universityRead MoreShirley Jackson Biography Essay1117 Words   |  5 PagesShirley Jackson was born on December 14, 1916 in San Francisco, California. She was the daughter of Leslie Hardie (President of Stecher-Traung Lithograph,Inc.) and Geraldine Bugbee Jackson. Miss Jackson attended the University of Rochester from 1934 to 1936. She graduated with a BA from Syracuse University in 1940. Shortly after graduating, she married Stanley Edgar Hyman, who was a literary critic and was on the faculty of Bennington college.. They moved to Vermont and had four children togetherRead MoreExpect the Unexpected1898 Words   |  8 PagesExpect the Unexpected What thoughts come to mind when you think of â€Å"The Lottery?† Positive thoughts including money, a new home, excitement, and happiness are all associated with the lottery in most cases. However, this is not the case in Shirley Jackson’s short story, â€Å"The Lottery†. Here, the characters in the story are not gambling for money, instead they are gambling for their life. A shock that surprises the reader as she unveils this horrifying tradition in the village on this beautifulRead MoreEssay about Allegory and Satire in The Lottery, by Shirley Jackson2337 Words   |  10 PagesOriginally printed in the June 26, 1948 issue of The New Yorker, Shirley Jackson’s â€Å"The Lottery† brought about controversy from the beginning. Magazine subscriptions were immediately canceled due to the outrage at the brutal underlying message. Mrs. Jackson tore down virtually every institution that American Citizens hold dear to their hearts. Jackson believes we should not just blindly follow authority or blindly partake in any traditions that we may not understand to the full extent. â€Å"Any humanRead MoreThe Revision Process Allows Me855 Words   |  4 Pagesessay and establish the structure in a better order. Specifically, the revision process allows me to take a second look back at my essay and see how I could have ultimately created a more exceptional essay. To start, the revision process allows me to review my thesis and create a better one so that I can have a more defined aspect and get the main point across. Also, the concept of revising an essay can lead to a more easily understood paper with more specific details which would lead to a more structured

Negligence and Damages Injury †Free Samples to Students

Question: Discuss about the Negligence and Damages Injury. Answer: Introduction: Negligence is considered as a tort law in Australia and is considered as a civil wrong carried on. An incident of negligence occurs, when an individual A owes a duty of care towards individual B and while carrying out certain task or activity, the duty owed by A to B is breached, as a result of which, B is injured or harmed (Legal Services Commission, 2013). For showing conclusively that an incident of negligence actually occurred, certain crucial elements have to be shown properly, and these include the presence of a duty of care, the breach of the duty, and lastly, an incurred loss (Legal Services Commission, 2016). Along with this, the incident has to be supported by the evidence that the particular injury was clearly foreseeable and hence, avoided. And the loss has to be shown to have been directly caused as a result of the breach of duty, i.e., causation has to be established (The Law Handbook, 2015). Once, all these elements have been shown properly, B, as an injured party, can apply for damages, which takes the form of monetary compensation (Law Council of Australia, 2006). The scope of liability is limited through the provisions pertaining to the remoteness of the injury, through 5D of the Civil Liability Act 2002 (NSW) (Australasian Legal Information Institute, 2017). When the injuries are too remote, the damages are not given to the plaintiff, even with the presence of negligence (Statsky, 2011, p. 18). To establish a duty of care, an inference can be made to the case of Donoghue v Stevenson [1932] UKHL 100. The maker of the ginger beer bottle, was held to have owed a duty of care towards its consumers, as he provided that something to consume. And this made his duty to make certain that the contents of the bottle were safe for human consumption. In this particular case, a dead snail was found inside the manufactured bottle, and hence, the case also came to be known as the Snail in the Bottle case. Stevenson, as the maker of this bottle contended that the fault was of the caf owner and not him. But the court held that he had to compensate Donoghue as she consumed something which was made by him. This became a landmark verdict for all the manufacturers, as through this case, it was established that they owe a duty of care towards its consumers (British and Irish Legal Information Institute, 2017). Once a duty of care is attained, it has to be shown that the same has been contravened. In the matter of Vaughan v Menlove (1837) 132 ER 490 (CP), it was successfully established that the duty of care was breached by Menlove as he did not pay attention to the warnings pertaining to the fire which could take place due to improper ventilation. And so, he was held to be negligent (Commonwealth Legal Information Institute, 2017). In another matter of Overseas Tankship (UK) Ltd v Morts Dock and Engineering Co Ltd [1961] UKPC 2, though duty of care was present, but there was remoteness to the cause of fire. And as a result of this, the damages resulting from fire were not to be paid. This case is also famous as the Wagon Mount case (H2O, 2016). The concept of eggshell skull rule provides that the weakness or the frailty of the injured party, i.e., is not to be used as a defense for any claim made in negligence (Barnett and Harder, 2014, p. 153). In Nader v Urban Transit Authority of NSW (1985) 2 NSWLR 501, the injury to the ten year old was held to have been caused by the accident which took place. And there was no previous occurrence of this particular injury or a chance of same occurring as per the physical and psychological making of this child. Hence, the injury had to be compensated for, as the same could be easily foreseeable (Neyers, Chamberlain, and Pitel, 2007, p. 485). A common defense for negligence is Contributory Negligence. Under this, when B fails in taking care of himself, and does something, which contributes towards his injuries resulting from the negligence of A, it becomes a case of contributory negligence. And for this, he has to be held liable to the part of his failure of duty, which is subtracted from the monetary compensation awarded to him (Dongen, 2014, p. 8). Section 5S of the Civil Liability Act 2002 (NSW), provides that the compensation can be reduced in its entirety if it is considered as being a fair thing to do in the given scenario (NSW Legislation, 2017). The case of Davies v Swan Motor Co [1949] 2 KB 291 is an example of such reduction of awarded damages (Swarb, 2016a). A claim cannot be made by Quinn, as her loss was not foreseeable in the given scenario. In this case, Huck owed a duty to the people on the freeway to drive in a careful manner. But, by taking his eyes off road, he caused an accident and hence, was negligent on his part. So, he would have to compensate Olivia and Fitz for the resulting injuries. Though, there are a number of points which show that Olivia and Fitz contributed to the injuries they received. The condition of Brittle Bone syndrome of Olivia cannot be blamed upon Huck as unlike Nader v Urban Transit Authority of NSW, evidence was present to show that she had this condition previously. And due to the applicability of the Civil Liability Act, accompanied by the gravity of contributory negligence of Olivia and Quinn, the amount of damages awarded to them would be reduced one hundred percent. A contract depicts that a promise has been made to do something, for which the other party agrees to pay a consideration. It can be made in both oral and written manner (Mau, 2010, p. 5). To create a contract, there has to be offer and acceptance, followed by a consideration, along with intent, clarity and capacity of the parties (Miller and Cross, 2015, p. 257). The first thing which has to be done to create a contract is to communicate an offer. An offer depicts that the party wants to create a contract on the terms covered in such an offer. Upon an offer being made in a successful manner, the other party has to give their acceptance to the terms offered (Helewitz, 2010, p. 28). The offer has to be accepted in the form it was made, and any modification would cancel it and as per Hyde v. Wrench (1840) 3 Beav 334, the same would be deemed as a counter offer (E-law Resources, 2017a). In Brogden v. Metropolitan Railway Company (1877) 2 App. CAS 666, the conduct of the individual was evaluated to clarify that the acceptance was made or not (E-Law Resources, 2017b). The acceptance is deemed to have been attained when it is received by the party who made the offer. An exception to this rule, i.e., the instantaneous rule of acceptance, is the postal rule of acceptance. Under the latter rule, the date for acceptance is deemed as the date of postage of the acceptance letter. And it remains irrespective if the other party received the communication, along with the date on which the other party received the same (Andrews, 2015, p. 51). This is because the postal office acts as the implied agent of the acceptance posting individual. In Adams v. Lindsell (1818) 106 ER 250, the posted acceptance formed the basis of the enforceability of the contract (Swarb, 2016b). This is followed by consideration. This value or amount has to be discussed and decided amongst the parties and can be anything, so long as it contains a value which can be deemed as economic. On the basis of this concept, in Chappell and Co Ltd v Nestle Co Ltd [1960] AC 87, the judges accepted 3 wrappers as consideration (E-Law Resources, 2017c). There has to be clarity in the matter of what the terms of the contract govern and bring forward. The parties need to have the intention or the intent for forming a lawful association. The parties also need to have the capacity to enter into the contract. Meaning, they need to have the majority age and sound mind, to enter into a contract. With all these elements present, a contract can be formed (Kirst-Ashman and Hull 2008, p. 205). If any of the contracting parties, do not conform to the terms of the contract, a breach takes place. This breach enables the aggrieved party to claim damages from the breaching party, along with the option of attaining equitable remedies, which could rescind the contract, or stop the other party from doing something or even ask the breaching party to carry on certain obligation. Cyrus made an offer to Rowan through the post, which contained the contractual terms. The acceptance on this offer was attained on 25th September through the medium of post. This date would be deemed as the acceptance date as per the postal rules of acceptance. 27th September was the date on which the offer was cancelled by Cyrus by making a call to Rowan. However, this cancellation cannot be upheld as the acceptance has already been attained on the offer, which was converted into a contract on the 25th only, as the other elements of contract were clearly present. The postal rules further provide that the date of receiving this letter would not be considered. And so, Cyrus cannot deny the contract made with Rowan. Cyrus and James Through the making of an oral offer by Cyrus, an acceptance was attained through James by a letter which was sent on 26th July. This is accompanied by the acting on the particular promise by Cyrus, which further confirms that a contract had been successfully drawn between the two. By denying the new leader, a breach of contract took place on part of James. In this case, an offer can be made in the vows of poverty which had to be adopted. The acceptance can be attained through Cyrus entering the covenant. The element of consideration shows the value of $ 320,000 AUD. There is nothing to show an absence of other elements. So, a contract was successfully formed. And Cyrus cannot claim his consideration amount, in the absence of a breach of contract. Conclusion Hence, Cyrus has a legal liability in the first case; he can initiate claims against James for breaching the contract in the second case; and in the last case, no claim can be made. References Australasian Legal Information Institute. (2017). Civil Liability Act 2002. Retrieved from: https://www.austlii.edu.au/au/legis/nsw/consol_act/cla2002161/ Barnett, K., and Harder, S. (2014). Remedies in Australian Private Law. Cambridge: Cambridge University Press, p. 153. British and Irish Legal Information Institute. (2017). Donoghue v Stevenson [1932] UKHL 100 (26 May 1932). Retrieved from: https://www.bailii.org/uk/cases/UKHL/1932/100.html Commonwealth Legal Information Institute. (2017). Vaughan v Menlove. Retrieved from: https://www.commonlii.org/uk/cases/EngR/1837/424.pdf Dongen, E.V. (2014). Contributory Negligence: A Historical and Comparative Study. Boston: Brill Nijhoff, p. 8. E-Law Resources. (2017a). Hyde v Wrench (1840) 49 ER 132 Chancery Division (Decided by Lord Langdale MR). Retrieved from: https://www.e-lawresources.co.uk/Hyde-v-Wrench.php E-Law Resources. (2017b). Brogden v Metropolitan Railway (1877) 2 App. CAS. 666. Retrieved from: https://www.e-lawresources.co.uk/Brogden-v-Metropolitan-Railway.php E-Law Resources. (2017c). Chappel v Nestle [1960] AC 87 House of Lords. Retrieved from: https://www.e-lawresources.co.uk/Chappel-v-Nestle.php H2O. (2016). Wagon Mound (No. 1) -- "The Oil in the Wharf Case". Retrieved from: https://h2o.law.harvard.edu/collages/4919 Helewitz, J A (2010). Basic Contract Law for Paralegals, 6th ed, New York: Aspen Publishers, p. 28. Kirst-Ashman, K and Hull, G (2013). Understanding Generalist Practice, 5th ed, USA: Cengage Learning, p. 205. Law Council of Australia. (2006). Negligence and damages personal injury, property damage and pure economic loss. Retrieved from: https://www.lawcouncil.asn.au/lawcouncil/images/LCA-PDF/speeches/20060526Negligenceanddamages.pdf Legal Services Commission. (2013). What is negligence? Retrieved from: https://www.lawhandbook.sa.gov.au/ch29s05s01.php Legal Services Commission. (2016). Negligence. Retrieved from: https://www.lawhandbook.sa.gov.au/ch01s05.php Mau, S D (2010). Contract Law in Hong Kong: An Introductory Guide, Hong Kong: Hong Kong University Press, p. 5. Miller, P L, and Cross, FB (2015). The Legal Environment Today, 8th ed, Stanford, CT: Cengage Learning, p. 257. Neyers, J.W., Chamberlain, E., and Pitel S.G.A. (2007). Emerging Issues in Tort Law. Portland: Hart Publishing, p. 485. NSW Legislation. (2017). Civil Liability Act 2002 No 22. Retrieved from: https://www.legislation.nsw.gov.au/#/view/act/2002/22 Statsky, W.P. (2011). Essentials of Torts, 3rd ed, New York: Cengage Learning, p. 18. Swarb. (2016a). Davies v Swan Motor Co (Swansea) Ltd: CA 1949. Retrieved from: https://swarb.co.uk/davies-v-swan-motor-co-swansea-ltd-ca-1949/ Swarb. (2016b). Adams v Lindsell: KBD 5 Jun 1818. Retrieved from: https://swarb.co.uk/adams-v-lindsell-kbd-5-jun-1818/ The Law Handbook. (2015). Negligence, liability and damages. Retrieved from: https://www.lawhandbook.org.au/10_01_01_negligence_liability_and_damages/